The Human Side of Financial Success Empathy as Your Secret Weapon

Baz Porter®
4 min readSep 9, 2024
A notebook with the words ‘CFO Chief Financial Officer’ handwritten in bold colors, alongside a pen and keyboard, symbolizing financial leadership and strategy in the workplace. RAMS by Baz logo is featured, highlighting the brand’s focus on executive financial solutions.
Unlock the power of strategic financial leadership with a Fractional CFO — streamline your business for growth and efficiency with RAMS by Baz.

Why Your Heart Might Be Your Best Financial Advisor

Imagine a world where the path to explosive financial growth isn’t paved with cold, hard numbers, but with something much more powerful — the warmth of human connection. As leaders, we often find ourselves buried in spreadsheets and financial forecasts, believing that the key to success lies solely in data. But what if I told you that the real magic happens when we look beyond the numbers and into the hearts of those around us?

The Golden Circle of Emotional Intelligence

Simon Sinek often speaks about starting with ‘why’. In the realm of financial leadership, our ‘why’ should be rooted in understanding and serving the people who drive our business forward. It’s not just about what we do or how we do it, but why we do it. And at the core of this ‘why’ lies empathy — the ability to step into someone else’s shoes and see the world through their eyes.

Empathy: The Unexpected Profit Multiplier

Think about the last time you felt truly understood by someone. How did it make you feel? Valued? Motivated? Loyal? Now, imagine bringing that feeling into your workplace, your client relationships, and your…

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Baz Porter®

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